ABOUT US
We’re dedicated to transforming senior care.
Our founder’s story.
SafelyYou founder and CEO George Netscher built the company for his mom. After watching his grandmother and aunt live with Alzheimer’s, he knew his mother was likely to develop the disease, and he committed to developing better care solutions for her. He deeply believed technology was the answer.
So, George pursued his graduate studies at UC Berkeley, whose Artificial Intelligence Lab is the top AI research group in the US. SafelyYou was created out of work he began there, and today has supported over 18,000 residents across more than 450 senior living communities. Proven to reduce falls, risk, and costs while elevating care, SafelyYou is one of five most innovative fall technologies referenced in the Senate Falls Report (2019), a winner of the McKnight’s Tech Partner of the Year award, and has been named to Fortune’s Impact 20 list.
“I was inspired to create SafelyYou because of my family’s experience with Alzheimer’s, and so my mom could have better care. But it’s really for all families, so every mom and dad can have the best care possible as they age.”
George Netscher
Founder & CEO, SafelyYou
A history of winning innovation.
2014
2017
- National Science Foundation grant for R&D into technology
- Aging 2.0 - San Francisco Global StartUp Search Audience Choice Award
- First memory care community shows 80% fewer falls
2018
- National Institutes of Health grant to validate clinical impact
- Beta test concludes showing a 41% reduction in falls and 69% reduction in ER visits from falls, validating clinical impact with large sample size
2019
- First customer goes live
- McKnight’s Excellence in Technology Bronze Award
2020
- Every customer starts the year with expansions in 2020 budgets
- No customers lost through COVID-19 pandemic, critical impacts show SafelyYou keeping residents out of the ER at a crucial time
- Skilled nursing facilities using SafelyYou see more than 1,000 RN hours saved through COVID-19
- AI accuracy increases 10x
- McKnight’s Excellence in Technology Silver Award
2021
- LeadingAge California’s Innovation Showcase First Place Winner
- George Netscher recognized as a Future LeaderClass of 2021 by Aging Media Network
- Record-breaking series A fundraise
- Customers with SafelyYou for over 2 years see 2x length of stay increase
- Close of series B with $40 million in funding
2022
- Named to Haven Senior Investment's Best of Class 2022 Technologies for the Senior Living and Assisted Living Market
- Named an Inc. Best Place to Work
- Selected as a San Francisco Chronicle Bay Area Best Place to Work
2023
- Launched our second standalone product, SafelyYou Aware™
- Reached 100,000 clinically reviewed on-the-ground events
- Supported 300 senior living communities across North America
- Expanded into Canada
- Named an Inc. Best Place to Work for a second year in a row
- Named to Fortune's Impact 20 list
Our Board of Advisors.
We’re backed by top investors.
We partner with industry leaders.
Church Matual
SafelyYou is backed by Church Mutual Insurance Company, S.I. (a stock insurer)
Omega
We’re collaborating with Omega to bring innovative fall management to their operators.
Scan
SCAN Group invests in new companies that support healthier aging. And they’ve invested in SafelyYou.
